Broker of Record

Joseph Covello is the founder and visionary leader behind the success of the renowned Hudson County real estate group, Liberty Realty LLC. With a thorough knowledge of both business and the local real estate market, Joe has become well known for his innovative methods of bringing property into the hands of hundreds of thousands of people relocating to the Hoboken or Jersey City area, up or downsizing within their current community, and investors looking to expand their property portfolios. Joe’s deep belief in creating opportunities for those around him through real estate investment has resulted in unprecedented financial growth for his agents, partners, associates, and the Hudson County community at large.

Born and raised in New Jersey, Joe earned his Undergraduate and Masters degrees from Fairleigh Dickinson University and has kept on the pulse of the New Jersey marketplace ever since. In 1985, after a successful 10 year career in banking, Joe had the realization that life is about more than punching a clock and following corporate protocol; he knew that by helping people find great homes, he could make a lasting difference in the lives of many New Jersey residents. He took action to make his dream a reality by studying for and obtaining his real estate license in Hoboken, NJ. By 1995, Joe knew it was time to bring his vision to far more people than he alone could reach, so he opened the first Liberty Realty office. instilling in each Liberty agent their commitment to providing professional, caring, honest, and diligent service to each and every client.

Joe has made a lasting impression on Hudson County real estate because Liberty Realty has become a major thought leader in Hudson County real estate. Joe was an early innovator in the digital marketplace, seeking and providing solutions that were far ahead of the curve by designing and refining the Liberty Realty website, which presents market-leading customer interface, real time inventory updates, and vital MLS integration. In order to become the leading local non-chain agency, Liberty needed to be able to offer its agents and clients as much support as the national corporations, therefore after over 10 years of massive growth, Joe and his business partners expanded the Liberty brand with full range agent services in the Hoboken-based Corporate Center. Joe currently serves on the Board of Directors for the Hudson County MLS and is a member of the Ethics Committee.

By providing an inspiring and professional environment for over 300 real estate professionals, Liberty Realty has been ranked #1 in sales and rental volume in Hudson County every year since 2010. Every single day, Liberty Realty agents help people find their dream homes, provide unique and cutting-edge market knowledge to those looking to list their homes for sale, and help ensure their own financial wellbeing through real estate investment. Joe is just as dedicated to these outcomes today as the day he started, and is proud to cheer for the entire Liberty team. Joe and his wife Diane have two children, Colleen and Joseph, who might very well go on to achieve successful careers in real estate themselves.

Joseph V. Covello
Broker of Record – Liberty Realty